AdMob : Apple’s iOS terms are not in best interest of consumers

Responding to Apple’s changes to the iOS developer agreement, the chief executive of AdMob said Wednesday that he believes developers will lose money and consumers will have access to fewer free and low priced applications on the iPhone.

This week it was revealed that Apple had modified section 3.3.9 of its iOS developer agreement stating that user data can only be obtained with the consent of the user, and only provided to “an independent advertising service provider whose primary business is serving mobile ads. It specifically states that advertising services that also develop or distribute mobile devices and mobile operating systems are not allowed.

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