Zynga Wild, Wild Western FrontierVille Launches

Category World | Wednesday, June 9th, 2010

FarmVille creator Zynga wants to lure social gamers west to a wild frontier thronging with bears, pitchforks, wagon wheels, rattlesnakes, and–if their plans pan out–millions more active monthly Facebook users.

The game’s called FrontierVille, and it rolls out today, carrying with it Zynga’s hopes of reversing recent declines in its monthly active users. The company’s once ridiculously popular FarmVille has in fact dropped to “slightly less ridiculously popular” status in recent months, declining from 252 million users in April to just shy of 216 million users today.

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